In 2017, through Lusso SRL, we acquired the exclusive distribution rights for Al-Fakher shisha tobacco in Italy, operating out of Rimini. This strategic investment laid the groundwork for our foundation in international distribution and brand development. Building on this experience, we expanded into the health and wellness sector through Lead Beverage, where we now hold the exclusive distribution rights for Elevate Hydrogen Water across California’s key markets. Our focus remains on forging strong partnerships, enhancing brand visibility, and delivering innovative products that align with evolving consumer lifestyles, much like the principles of successful property management in the real estate sector.